Thursday, August 5, 2010

Effective Customer Service

If you've been in business very long, you've likely heard it all! You know, the irate customer who is going to sue you over the nineteen dollar product that they claim is bogus; the one that's going to "shut your business down" because they conjure up in their minds that you might have breeched your privacy policy, or the one that takes complete advantage of your money-back guaranty.

My favorite has to be the one that calls and screams vulgarities into the phone for apparently no reason.

It doesn't happen often, but if you're going to be in business, you will run across some nut cases from time to time. Some can be diffused, some can't. That's just the way things go in business.

There are some simple and effective techniques for dealing with upset customers without burning yourself an ulcer over them and learn exactly what to do when dealing with upset customers.

1. Don't tell a customer they are wrong.
Telling your customer he is wrong arouses opposition and will make the customer want to battle with you. It's difficult, under even the most benign situations to change people's minds. So why make your job harder by starting out on the wrong foot.

2. Don't argue with a customer.
You can never win an argument with your customers. Certainly, you can prove your point and even have the last word, you may even be right, but as far as changing your customer's mind is concerned, you will probably be just as futile as if you were wrong.

3. Don't take it personal.
There is one thing that almost all nasty customers have in common. They try to attack you on a personal level. Name calling is not unusual. When you take it personal, you are likely to get into a yelling match with the customer which resolves nothing and only stands to make things worse. Try to diffuse the situation - kill the anger with kindness so to speak. If that doesn't work, ask them to contact you again once they have calmed down and are willing to speak reasonably. Refuse to speak with a customer in an irate state. You don't have to put up with abuse ever.

4. Don't fall for fear invoking bluffs.
In customer service some business people tend to do anything to avoid the potential harm of a threat even if it means losing money or giving in to irrational demands. When you are threatened, consider the validity of the threat. Do you really think someone is going to pay thousands of dollars in attorney fees to sue you over a low dollar transaction? Likely not. Again, do what you can to accommodate within reason but don't give in to unsubstantiated threats.

5. Don't be afraid to apologize.
Offer an apology even when the customer is at fault. An apology is not admission of fault. It can be offered to express regret. For example, "I'm so sorry for any inconvenience this misunderstanding has caused you."

These incredibly simple tips will position you to keep your cool when customers get hot.

1 comment:

  1. Hey! thanks for the post
    My sister stared working in a job about Multilingual customer support, I think she'd like to read this, I found it very interesting although I'm a designer
    Thanks for sharing this info

    ReplyDelete