MUMBAI: Private insurer Aviva Life Insurance today launched its online term plan Aviva i-life, with a minimum cover for Rs 25 lakh with no upper limit and a maximum term of 35 years.
"Our research with IMRB showed us that protection of family income in case of an unfortunate death is among the top three priorities for 52 per cent of Indians today. Hence, keeping in mind the customer need and demand, we have launched Aviva i-Life which can provide a high insurance cover at a low cost," Aviva India Director Marketing Gaurav Rajput said in a release issued here.
This company is a joint venture between Dabur Group and Aviva Group with a paid up capital amounts to Rs 2,004 crore.
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