GCH Retail (Malaysia) Sdn Bhd (GCH) which operates Giant, Cold Storage, Mercato and Jasons Food Hall, Shieldcard Holdings Sdn Bhd (Shieldcard) and AIG Insurance Malaysia Bhd (AIG) announced a strategic partnership to extend a customised Personal Accident (PA) benefit exclusively for loyal GCH customers.
“The GCH customer base comprises mainly family members, hence the protection of loved ones is important.
“We want to support our customers and their families and ensure they are adequately protected for unforeseen circumstances,” said GCH Retail Malaysia chief executive officer Pierre-Olivier Deplanck.
“The protection benefits are worldwide and provide 24/7 protection for hospitalisation with daily income of RM50 per day, for up to 30 days per insured incident. RM20,000 will be given to the next of kin in the event of an unfortunate incident, in addition to monthly grocery vouchers worth RM18,000 in total,” he explained.
In making sure that the added benefit reaches out to as many customers as possible, anyone who spends a minimum of RM30 from now until May 15 will get a free Axxess card and be eligible for the Personal Accident Benefit until May 31.
Customers are encouraged to register their cards during the above campaign period to enjoy the complimentary benefit for the first month.
Subsequent to the free period, members would need to spend a minimum of RM200 per month at any GCH outlets to maintain the same benefits.
“Axxess points can be earned at participating merchants nationwide to redeem private medical benefits and help reduce or pay in full members’ annual motor insurance premiums,” said Shieldcard executive chairman Tunku Naquiyuddin Tuanku Ja’afar.
“The programme is structured in a way where members can earn points through many different touchpoints, leveraging on their daily spending needs,” he added.
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